MBA Program at AUSOM is one of the top three case-study intensive programs in Pakistan (LUMS & KSBL also offer case-study intensive Business Education)
This program is based on the idea of continued experiential learning where each student spends significant amount of time in industry under supervision of Practitioners and Academicians.
Students shall earn a certification- e.g., Real Estate Sales & Marketing, after successfully completing the corresponding Elective Course.
MBA at a Glance
Courses
|
Cr. Hrs.
|
| Core (04 Courses) |
12 |
| Electives (04 Courses) |
12 |
| MBA Capstone Project/Thesis |
06 |
| Total |
30 |
Fact File
- Duration
- Number of Semesters
- Class Timings
- Specializations
- Options
- Faculty
|
1.5 years
03
Evening/Weekend
Latest in-demand Electives
Flexibility to choose between Project/Thesis/Coursework
Topnotch case-teaching faculty
|
Specializations
-
MBA Specializations |
REAL ESTATE MANAGEMENT |
| Course Name |
Corresponding Certification |
| Real Estate Investments & Valuations |
Real Estate Investments & Valuations |
| Real Estate Development |
|
| Real Estate Economics |
|
| Real Estate Sales &Marketing |
Real Estate Sales & Marketing |
| Construction Project Management |
|
| Real Estate Law |
|
| Facilities Management |
|
| Real Estate Capital Markets |
|
MBA Specializations |
HEALTHCARE MANAGEMENT |
| Course Name |
Corresponding Certification |
| Healthcare Operations Management |
|
| Managing Information in Health Care |
Certified Associate in Healthcare Information and Management Systems (CAHIMS) |
| Marketing, Communications Strategies and Outreach |
Registered Health Information Administration (RHIA) |
| Healthcare Administration |
|
| Quality Management & Lean Thinking |
Certified Quality Professional® |
| Healthcare Finance and Reimbursement |
|
| Healthcare technology and policy |
|
| Skills & Methods of Health Care Negotiation & Conflict Resolution |
|
MBA Specializations |
TOURISM & HOSPITALITY MANAGEMENT |
| Course Name |
Corresponding Certification |
| Travel & Tour Operations |
Travel & Tour Operations |
| Sports, Events and MICE Tourism Management |
Sports Tourism Management |
| Innovations and Technologies in Tourism and Hospitality |
|
| Destination Management |
|
| Sustainable Tourism |
|
| International Tourism Business Management |
|
| Tourism Policy Planning |
|
MBA Specializations |
ENTREPRENEURSHIP |
| Course Name |
Corresponding Certification |
| Digital Entrepreneurship |
|
| Social entrepreneurship |
|
| Family business Management |
|
| MetaVerse Virtual Reality |
Metaverse: NFT, Web 3.0 & Crypto Investment |
| Entrepreneurial Finance |
|
| SME Management |
|
| Entrepreneurial marketing |
|
| Innovation Management & Leadership |
|
| New Product Development |
|
| Corporate Entrepreneurship |
|
MBA Specializations |
DIGITAL MARKETING & E-COMMERCE |
| Course Name |
Corresponding Certification |
| Digital Marketing Systems |
Meta Certified Digital Marketing Associate,
Google Digital Marketing Certification |
| Digital Marketing & Social Media Analytics |
OMCA Certification for Digital Marketers |
| Digital Marketing & Social Media Strategy |
|
| Search Engine Optimization |
Google Ads Certification |
| Digital Leadership |
|
| E-Commerce Strategies |
|
| Technology Entrepreneurship |
|
| Digital Business Strategy: Platforms and Ecosystems |
|
| Information Management |
|
MBA Specializations |
AVIATION MANAGEMENT |
| Course Name |
Corresponding Certification |
| Aviation Systems Management |
|
| Airport Planning & Design |
|
| Strategic Management in Airlines |
|
| Aviation Warehousing & Distribution |
|
| Total Quality Mgt in Aviation |
|
| Aviation Marketing |
|
| Aviation Equipment & Disposal |
|
| Aviation Systems Management |
|
| Airport Planning & Design |
|
MBA Specializations |
SUPPLY CHAIN MANAGEMENT |
| Course Name |
Corresponding Certification |
| Supply Chain Management |
Certified Supply Chain Manager® |
| Environment Social and Governance (ESG) analysis |
Certified ESG Analyst® |
| Business Intelligence |
|
| Decision Analysis and Management Information System |
|
| Quality Management & Lean Thinking |
Certified Quality Professional® |
| Supply Chain Network Design |
|
| Logistics Modelling |
|
| Global Supply Chain Management |
|
| Transportation Management |
|
| Logistics & Distribution Management |
|
| Analysis of Supply Markets & Supplies |
|
| Contracts & Procurement Management |
|
| Production Planning & Inventory Control |
|
| Supply Chain Finance |
|
| Agriculture Food Supply Chain |
|
| Contemporary Topics in Supply Chain Mgt |
|
MBA Specializations |
HUMAN RESOURCE MANAGEMENT |
| Course Name |
Corresponding Certification |
| Contemporary Topics in Human Resource Management |
|
| Strategic HRM: Concepts and Applications |
|
| Industrial Psychology and Organizational Behavior |
|
| Staffing and Performance Management |
|
| Human Resource Development |
|
| Organizational Development |
|
| Human Capital Management |
|
| Development and Retention |
|
| Knowledge Management & HRIS |
|
| Leadership and Motivational Skills |
|
| Legal Systems, Labor Relations, and Regulatory Practices. |
|
| Corporate Ethics |
|
| Labor Laws |
|
| Topics in Conflict and Negotiation Management |
|
| Quantitative Research Methods in the Human Resource Management |
|
| HR Analytics: Methods and Applications |
|
MBA Specializations |
MARKETING |
| Course Name |
Corresponding Certification |
| Marketing Strategy and Management |
|
| Strategic Services Marketing |
|
| International Marketing |
|
| Strategies for Emerging Markets |
|
| Topics in Advertising and Integrated Marketing Communications (IMC) |
|
| Sales Management |
|
| Business to Business Marketing |
|
| Strategic Brand Management |
|
| Integrated Marketing Communications |
|
| Marketing in Hospitality and Tourism Industry |
|
| Agriculture Marketing |
|
| Social Media Advertising |
|
| Digital Marketing |
|
| The Psychology of Judgment and Decision Theory |
|
| Topics in Consumer Behavior |
|
| Consumer Behavior Models |
|
| Culture and Persuasion |
|
| Marketing Models |
|
| Attitudes and Persuasion |
|
| Distribution & Logistics |
|
| Product Innovation & Development |
|
| Customer Relationship Management |
|
| Behavioral Research in Marketing |
|
| Marketing Data Mining |
|
| Bayesian Inference: Methods and Applications |
|
| Quantitative Research in Marketing: Models and Methods |
|
| Applied Marketing Analytics |
|
MBA Specializations |
FINANCE |
| Course Name |
Corresponding Certification |
| Money and Capital Markets |
|
| Basil I & II |
|
| Corporate Securities and Regulatory Framework |
|
| Global Asset and Wealth Management |
|
| Financial Theory |
|
| Corporate Valuation |
|
| Corporate Valuation Investment Analysis and Corporate Portfolio Management |
|
| Dynamic Asset Pricing Theory |
|
| Financial Risk Management |
|
| Financial Derivatives |
|
| International Finance |
|
| Capital Risk Management |
|
| Financial Econometrics |
|
| Empirical Finance |
|
| Financial Modeling |
|
| SME and Rural Finance |
|
| Islamic Banking and Finance |
|
| Venture Capital and Private Equity |
|
Final Project
The project provides real-world business consulting experience
Student teams visit firms to understand their operations and issues under supervision of faculty member.
Project provides opportunity to apply theoretical and practical knowledge in a real-world setting
Eligibility Criteria
-Minimum 16 years of education in any discipline (includes Engineering, MBBS, Computer Sciences, and Arts etc.)
-AU-GAT(Gen) at least 60% score OR NTS-GAT-A(Gen) at least 50% score or GRE (general) with minimum of 151 score in Quantitative Reasoning, 145 in Verbal Reasoning, and 3.5/6.0 in analytical writing. This must be passed before the date of admission in MS Program.
-Minimum 2.00/4.00 CGPA or 50% marks in annual system
-University Admission Test and Interview
Scholarships and Financial Aid
AIR University School of Management (AUSOM) offers the following schemes to assist the needy and talented students:-
AU need based financial grant
Through this scheme AU funds, in each semester, needy students who face the financial constraints ranging from 25 to 50% of tuition fee discount.
AU advance merit scholarship
Through this scheme, AU grants admission to talented students at the undergraduate level who have secured ≥90% marks in Intermediate/Eqv from any education board/system by waiving of 100% tuition fee on successful completion of the first semester.
Ehsaas Undergraduate Scholarship Project (EUSP)
This federal govt project funds needy students.
Punjab Education Endowment Fund Scheme (PEEF)
This scheme offers AU students to avail 50% of Tuition Fee discount in each semester through PEEF as per the laid down criteria set by the Punjab Govt to sponsor the higher education of deserving students
PM tuition fee reimbursement scheme
Through this scheme, students hailing from the less developed areas of Pakistan (Selected areas) can avail the of funding opportunities at the Graduate and Postgraduate level
HEC Need-Based-Scholarships
and
Punjab Education Endowment Scholarships